Wolfpack Sports Properties

Division Profile

  • 4000 Westchase Blvd, Suite 475, Raleigh, NC 27607


Inline_alternate_autgographsThe NC State partnership providing you distinct opportunities to connect with loyal Wolfpack fans and alumni is overseen by Wolfpack Sports Properties, LLC, a joint venture of Capitol Broadcasting Company and Learfield Sports. As the official multimedia rights holder for North Carolina State University Athletics, Wolfpack Sports Properties develops corporate partnerships and manages operations of the comprehensive rights program, which includes signage, event marketing, radio play-by-play and coaches’ shows, television coaches’ shows and official athletic website sponsorships.

Wolfpack Sports Radio Network – one of the strongest collegiate networks in the country – reaches more than eight million people, representing 94% of North Carolina households. The network blankets the state with over 20 affiliates, the majority of which are FM stations, and coverage also extends into portions of Virginia and South Carolina.


Wolfpack-property-logo-stacFollowing a long-standing relationship with the NC State Department of Athletics as the radio play-by-play rights holder, in 1995, Capitol Sports entered into a multi-year contract with NC State to handle all of their corporate marketing and sponsorship activities. Since its inception, Wolfpack Sports Properties has annually increased revenues to the department and coverage for the fans of the Wolfpack.

In March 2012, Wolfpack Sports Properties and Learfield Sports formed a joint venture. Learfield represents over fifty universities. The new partnership enhances WSP’s marketing effort on a regional and national level.


Wolfpack Sports Properties is a partnership between Capitol Broadcasting Company and the NC State University Department of Athletics. We develop customized solutions that provide a competitive advantage to our corporate partners and deliver entertainment and information to those who follow NC State sports.

We value teamwork, maintain a commitment to excellence and promote the highest standards of integrity in all that we do. Our team members seek to understand the needs of our partners and strive to provide unsurpassed service.

Through these commitments, we provide value to those we serve and build long-term relationships that maximize the profitability for each of our partners.


INLINE_GM_brian_asbill“Wolfpack Sports Properties is the official corporate sales team for NC State athletics. We put North Carolina’s largest university to work for local, regional and national advertisers. Customer-focused business solutions deliver results for Wolfpack sponsors through our publications, radio, television, the internet and stadium promotions.”
– Brian Asbill, Wolfpack Sports Properties General Manager, basbill@wolfpacksportsproperties.com, (919) 831-9653