November 3, 2016 Selling Radio Air Time

Would you buy something that you cannot see, feel, smell or touch? A good radio sales representative can knock down those potential stumbling blocks in a heart-beat. It is “sound that sells.” Radio is “theater of the mind.” Back in read more

August 15, 2016 Goodmon to be Honored by Boy Scouts

CBC President & CEO Jim Goodmon recently received notice he has been selected to receive the Boy Scouts’ highest local honor. Several board members of the Boys Scouts of American Occoneechee Council, along with the CEO John Akerman, stopped by read more

August 8, 2016 CBC Recruits at WRAL Career Expo

Several CBC and WRAL-TV staffers took part in the WRAL/Capitol Area Workforce Development Career Expo on Thursday, August 4, 2016.  The annual event took place at the McKimmon Center in Raleigh, attracting job applicants from across the WRAL viewing area.  read more