Junior League One of Three Winners of ATC’s Next Big Event Competition

Durham-Orange Counties Branch of the Junior League to Offer Community Health Fair in June

American TobaccoAmerican Tobacco Campus (ATC) has announced the first winner of its Next Big Event competition. The Junior League of Durham and Orange Counties will host its Community Health Fair at the historic and innovative campus on Saturday, June 27, 2020.

The fair will be free and open to the public with a focus on healthy living and include stations like hearing and vision checks, vaccinations, school sports physicals, fitness demonstrations, a blood drive, and more.

“The goal of the Community Health Fair is to utilize the dynamic space of the American Tobacco Campus to offer a fun and engaging event targeted to local children and their families,” says Rebecca Mason, Co-Chair, Junior League of Durham & Orange Counties Health Fair Committee. “We’re honored to have been picked for this amazing opportunity.”

In 2019, American Tobacco flipped the script and instead of programming all of their annual events for the million-plus visitors the campus sees each year, they allowed the community to propose events to host on campus.

More than twenty large community event submissions came in and three winners have been selected. The Community Health Fair is the campus’ first event to announce with others soon to follow.

“American Tobacco offers a one of a kind setting and platform to reach our entire community,” says Adam Klein, strategist, Capitol Broadcasting Company. “The Next Big Event competition represents one of the many new innovations we’re bringing to campus to start this exciting new decade.”

The winners of the next big event competition join American Tobacco’s recent announcement that Parker Paper Co. (a subsidiary of Parker & Otis) will open on campus in March 2020 and a new brand and web design for the historic campus.

Keep an eye on AmericanTobacco.co for more information about the Community Health Fair as well as future announcements, including additional Next Big Event winners.

About Junior League of Durham and Orange Counties
More than 500 members strong, the Junior League of Durham and Orange Counties is a non-profit organization whose mission is to develop the potential of women, improve the community and promote volunteerism.

Thanks to American Tobacco for this capcom story & graphic.

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